The hidden cost of apologizing too much at work | Teresa Caro | TEDxBuckheadAve

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We’ve been taught that saying “I’m sorry” makes us considerate, yet, for many leaders, it’s become a reflex that quietly erodes confidence. In this talk, executive and teams coach, Teresa Caro, unpacks how over-apologizing undermines our leadership, and shares how to replace it with something far more powerful: unapologetic prioritization. This isn’t about doing less. Instead, it’s about leading with clarity, conviction, and what matters most. Teresa Caro is an executive and teams coach, leadership speaker, and co-author of The Purpose Playbook. As the founder of Liminist, she works with high-performing leaders and teams navigating liminal moments: those in-between states where transformation is both possible and necessary. Her work blends research-backed frameworks like Positive Intelligence and The Five Behaviors with real-world tools for unapologetic prioritization, resilience, and leadership clarity. With decades of experience leading change inside agencies and brands, and scali

Tags: Behavior, Business, Communication, Empowerment, English, Leadership, Self improvement, TEDxTalks, Workplace, [TEDxEID:61152]