'We've Never Seen This Before': Lava MD Explains How Memory Price Surge Is Impacting Smartphones

By NDTV Profit

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Memory chip prices have surged sharply worldwide, putting fresh cost pressure on smartphone makers. In this exclusive conversation, Lava International MD Sunil Raina explains why he calls the situation a "black swan event," how the company is dealing with rising component costs, and what it means for the budget smartphone market. Watch the full interview for all the key insights. #Lava #Smartphones #MemoryChip #Semiconductor #TechNews #BusinessNews #Electronics #ChipShortage #ConsumerElectronics #IndiaTech #MobilePhones #Technology #Manufacturing #Semiconductors #Android #TechUpdate #Business #Gadgets For more videos subscribe to our channel: https://www.youtube.com/@NDTVProfitIndia Visit NDTV Profit for more news: https://www.ndtvprofit.com/ Don't enter the stock market unaware. Read all Research Reports here: https://www.ndtvprofit.com/research-reports Follow NDTV Profit here Twitter: https://twitter.com/NDTVProfitIndia , https://twitter.com/NDTVProfit LinkedIn: https://www.link

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