The Attention Economy:The most valuable currency today | Mayank Somani | TEDxDPS Siliguri Youth

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In a world of notifications, reels and endless scrolling, our attention has become one of the most valuable commodities. Mayank Somani examines how technology competes for our focus and influences the choices we make. His talk asks an important question: if everyone wants our attention, shouldn’t we learn how to take control of it? Mayank Somani is an entrepreneur and community builder driven by a passion for leadership, personal growth, and practical execution. Through his YouTube channel, he leads an active community of over 7,000 students, creating content that has garnered more than 400,000 views. A believer in learning by doing, Mayank balances his academic pursuits with sports and strategic chess, constantly seeking to transform raw ideas into meaningful, impact-driven ventures during his teenage years This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

Tags: Advertising, Behavior, Brand, Choice, Culture, English, Perception, TEDxTalks, Technology, [TEDxEID:69852]