The History of Deodorant - Why we use something we may not need
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You use it every single day. You probably used it already today. This is the history of deodorant — the product the American Medical Association once called fraudulent and dangerous, and the 1919 magazine ad that made an entire country ashamed of its own body. I'm Aiden Thomas of Hidden History, and in this episode we trace it from Egyptian scented oils and Roman unguentarii who masked odor without knowing what caused it, to Ibn Sina perfecting distillation around 1000 AD, to dress shields in Victorian Europe, to Mum in 1888 and Everdry in 1903 — and why doctors warned against blocking sweat. Then Edna Murphey's Odorono in 1912, James Webb Young's 1919 "Within the Curve of a Woman's Arm" whisper-copy that invented anxiety marketing, Depression-era ads that sold deodorant to men as job security, Jules Montenier taming the acid in 1941, Helen Barnett Diserens inventing the roll-on from the ballpoint pen, Ban Roll-On in 1952, Gillette's Right Guard aerosols in the 1960s, and the year t
Tags: history of deodorant, deodorant history, hidden history, ancient hygiene, history of advertising, history documentary, history of everyday objects, vintage advertising, history facts, weird history, Odorono, Edna Murphey, James Webb Young, J Walter Thompson, whisper copy, antiperspirant history, body odor, ABCC11, Ban Roll-On, Right Guard
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