Peloton Races Into the Running Market
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Peloton introduced three new treadmills that will go on sale Oct. 1, including its most affordable model to date, marking a deeper push into a segment that it considers crucial to a long-promised turnaround. The $2,195 Tread Flex, announced Tuesday, is the first treadmill in Peloton’s lineup that can be folded up. CEO Peter Stern says "our goal is to make peloton as famous for running as we are for cycling" as company also launches new AI-powered training tools for users. -------- Watch Bloomberg Radio LIVE on YouTube Weekdays 7am-6pm ET Saturday & Sunday 7am-10am ET WATCH HERE: http://bit.ly/3vTiACF Follow us on X: https://twitter.com/BloombergRadio Subscribe to our Podcasts: Bloomberg Daybreak: http://bit.ly/3DWYoAN Bloomberg Surveillance: http://bit.ly/3OPtReI Bloomberg Intelligence: http://bit.ly/3YrBfOi Balance of Power: http://bit.ly/3OO8eLC Bloomberg Businessweek: http://bit.ly/3IPl60i Listen on Apple CarPlay and Android Auto with the Bloomberg Business
Tags: AI, AI Coaching, Cycling, Peloton, Peloton Cycle, Peloton IQ, Peter Stern, fitness, running, training
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