Unboxing China: Camping, but make it everything

By CGTN

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A tent is just a tent until it isn't. In China, a single tent can now open the door to an entire range of experiences: coffee, barbecue, road trips, sports, social gatherings and more. Follow the tent a little further, and an entire chain of businesses behind it unfolds: outdoor gear design and manufacturing, RV production, campsite operations and tourism. So why are more Chinese consumers willing to spend on outdoor lifestyles? And how can a humble tent connect a new way of living to a rapidly expanding market? Follow the tent and Unbox China with us. #unboxingchina #outdoors #camping #lifestyle 📺 Subscribe to our YouTube channel and stay updated with our latest analysis and interviews:👇 https://www.youtube.com/channel/UCgrNz-aDmcr2uuto8_DL2jg 👈 Download our APP on Apple Store (iOS): https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8 Download our APP on Google Play (Android): https://play.google.com/store/apps/details?id=com.imib.cctv For more: https:/

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