Redefining ROI: Moving Business Forward Through Ripples of Impact | Miren Oca | TEDxOvertown

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NOTE FROM TED: TEDx events are independently organized by volunteers. The guidelines we give TEDx organizers are described in more detail here: http://storage.ted.com/tedx/manuals/tedx_content_guidelines.pdf What if the most important measure of success is the impact we create, rather than the numbers we report? In this TEDxOvertown talk, Miren Oca challenges traditional definitions of return on investment and explores what happens when leaders look beyond financial performance to consider the people and communities affected by their decisions. Drawing on her experience in impact-driven leadership, Miren examines the difference between measuring performance and measuring meaningful change. She invites businesses and organizations to reconsider the indicators they use to define success and recognize the lasting value of investing in people. Her message offers a different way to think about progress: one in which performance, purpose and community impact work together to build strong

Tags: Business, Community, English, Impact, Nonprofit, TEDxTalks, [TEDxEID:69303]