They Want Access to You While You Sleep

By Dark Waters

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They already compete for your attention while you're awake. But what happens when your sleep and your dreams become the next advertising space? Researchers and marketers have explored concepts commonly described as dream advertising and targeted dream incubation—using sounds, smells, images, or other stimuli around sleep to potentially influence what people dream about. And that raises a disturbing possibility. If technology can influence the content of dreams, could companies eventually use similar techniques for advertising, brand messaging, behavioral influence, or persuasion while people sleep? In this video, Dark Waters examines the emerging conversation surrounding dream advertising, targeted dream incubation, sleep technology, dream manipulation, subconscious influence, neuroscience, artificial intelligence, and the future of advertising. Because advertising has already become extraordinarily personal. Your searches can influence what advertisements you see. Your viewing habits

Tags: dream technology, sleep technology, dreams and technology, subconscious advertising, subconscious manipulation, subconscious mind, sleep manipulation, influencing dreams, dream incubation, targeted advertising, future of advertising, AI advertising, artificial intelligence, AI manipulation, mind manipulation, neuroscience, sleep research, dream research, brain technology, mind control technology