How to investigate who's really behind fake news

By Global Investigative Journalism Network

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In this masterclass video, Natalia Viana, co-founder and executive director of Agência Pública, Latin America's largest nonprofit newsroom, shares her approach to investigating disinformation campaigns on social media. From partnering with universities and social listening companies to trace how narratives spread, to identifying the real people behind fake accounts and networks, Viana explains why disinformation investigations must start with data but end with people. The video will help reporters understand why an entry point into every disinformation campaign is human, not digital, why following the money reveals the political and commercial incentives behind fake news, and why insiders who've left these operations are often the most valuable sources for understanding how they really work. Links: https://apublica.org/2025/09/how-big-tech-killed-brazils-fake-news-bill/ https://apublica.org/2023/08/80-dos-perfis-em-redes-sociais-responsaveis-por-espalhar-fake-news-continuam-ativos/

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