McDonald's AI pricing: Who decides what you pay for a Big Mac?
By CGTN America
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McDonald's says AI does not set the price of a Big Mac, but the company does use AI-powered tools to recommend menu prices? So, who actually decides what consumers pay? CGTN's Sally Ayhan spoke with Ari Zoldan, CEO of Quantum Media and Adjunct Professor at Yeshiva University in New York, about AI pricing, how algorithms influence menu prices, the legal questions surrounding data and pricing, and what consumers should be watching. 00:00 — What Is AI-Powered Dynamic Pricing? 00:57 — Is AI Pricing Legal? The McDonald’s Case Explained 01:54 — How Consumers Are Responding to AI Pricing 02:26 — Can Companies Use AI to Coordinate Prices? 03:13 — How AI Could Benefit Restaurants and Consumers 03:33 — AI Pricing, Data Privacy and Consumer Trust #bizshow #AI #McDonalds #BigMac #AIpricing #Pricing #Consumers #Technology Watch CGTN LIVE on your computer, tablet or mobile https://cgtnamerica.vhx.tv/videos/hd-live-broadcasts Subscribe to CGTN America on YouTube Follow CGTN America: Twitte
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