NY Sports Are Changing. So Is the Business of Being an Athlete | Keith McPherson
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New York sports are never short on drama — but the biggest changes may be happening off the field. Sports personality, content creator & host Keith McPherson joins Natasha Verma to break down the latest with the Yankees, Knicks, Giants and Jets — and explore how today's athletes are becoming CEOs, media personalities and brands. From Jalen Brunson building a business empire beyond basketball to athletes taking control of their own stories, we're asking: Is being great at your sport still enough? Plus, Keith shares his journey from sports fan to one of New York's recognizable sports voices, and what it takes to build a career in the changing world of sports media. Subscribe to FOX 5 NY: https://www.youtube.com/fox5ny?sub_confirmation=1 Watch FOX 5 NY Live: https://www.fox5ny.com/live FOX 5 NY delivers breaking news, live events, investigations, politics, entertainment, business news and local stories from New York City and across the nation. Good Day New York with Rosanna Scotto
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