How Much AI Can You Use in a Steam Game

By RookieDev

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How much AI can you actually use when making a game for Steam? In this video, I break down Steam's current approach to generative AI and explain the difference between AI-assisted development, pre-generated AI content, and live-generated AI content. Using Claude to help debug code, generating artwork with AI, translating your game with AI, and connecting an NPC to a live language model are very different use cases — and Steam does not treat them all the same way. We’ll look at: AI-assisted game development Pre-generated AI content Live-generated AI content Steam's Content Survey Player-facing AI content AI guardrails and moderation Live AI service costs Developer responsibility What you should think about before publishing The important question isn't simply: "Did you use AI?" It's: What did AI produce? Where did that output go? And was it generated during development or while the game was running? I also talk about how I use Claude during the development of Stellar Breaker an

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