Legacy Fans Celebrate Star Wars' Collapse
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There have long been discussions about how Star Wars was currently seeing an apathy phase, that Star Wars has lost its cultural grip, and people just don’t care anymore. I don’t think that’s the whole truth. You, right now, are a great example of this. You clicked this video, and there’s a good chance you, like me, have been watching content about or discussing this Star Wars film from other creators providing coverage. That franchise fatigue or “apathy phase” is wrong. What is happening to Star Wars is active; it is almost organized, and, for Disney, it’s hostile. The audience has entered what can only be described as a revenge phase—an unprecedented economic phenomenon in which a critical mass of former customers has weaponized their purchasing power against the brand that betrayed them. • • • Timestamps: 00:00: Mandalorian and Grogu Box Office Flop 03:56: Star Wars Market Segmentation 08:49: Economics of Revenge 11:03: Playing it Safe Doesn't Work 13:02: Steps of Franchise Decline
Tags: mandalorian and grogu, mandalorian rant, grogu review, terrible plot, star wars review, disney star wars, the mandalorian, lucasfilm, kathleen kennedy, pedro pascal, bad writing, star wars backlash, disney failure, mandalorian movie, grogu movie, hollywood movies, movie criticism, entertainment commentary, pop culture commentary, geek culture
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